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楊玉坤
助理教授

楊玉坤博士于2021年加入南方科技大學(xué)商學(xué)院,擔(dān)任助理教授、博士生導(dǎo)師。她的主要研究領(lǐng)域是電子平臺(tái)及其生態(tài)系統(tǒng)的治理、區(qū)塊鏈、眾籌、開放創(chuàng)新等。研究成果發(fā)表在多個(gè)國(guó)際著名期刊和會(huì)議上。多篇商業(yè)案例被收錄于國(guó)際知名案例庫。

 

教育背景

2016-2021:佐治亞州立大學(xué) 計(jì)算機(jī)信息系統(tǒng) 博士

2012-2013:香港城市大學(xué) 商務(wù)資訊系統(tǒng) 碩士

2008-2012:河南大學(xué) 財(cái)務(wù)管理 學(xué)士

 

學(xué)術(shù)成果

·       Yu-Kai Lin, Arun Rai, and Yukun Yang* (2022). “Information Control for Creator Brand Management in Subscription-based Crowdfunding,” Information Systems Research.

·       Yukun Yang*, and Likoebe Maruping (2021). “Network Effects in Public Blockchain Ecosystems: A Layer-Subsystem Perspective,” Academy of Management Proceedings.

·       Likoebe Maruping, and Yukun Yang* (2020). “Governance in Digital Open Innovation Platforms,” In Oxford Research Encyclopedia of Business and Management. Oxford University Press. doi: https://doi.org/10.1093/acrefore/9780190224851.013.267

·       Yukun Yang*, and Maheshwar Boodraj (2020). “Managing Code Debt in Open Source Software Development Projects: A Digital Options Perspective,” Proceedings of the Twenty-sixth Americas Conference on Information Systems.

·       Yu-Kai Lin, Arun Rai, and Yukun Yang* (2019). “Getting Behind Closed Doors: Developing Fan Engagement in Subscription-based Crowdfunding,” Proceedings of the 11th Conference on Information Systems and Technology. Seattle, Washington.

 

商業(yè)案例發(fā)表

·       Wade, M., Shan, J., Fang, Y., Yang, Y. (2016), "Uber Takes in China," IMD Publishing Number IMD-7-1907, 15 pages, IMD Business School.

·       Su, N., Fang, Y., Yang, Y. (2016), "Didi Kuaidi," Ivey Publishing Number 9B16M060, 8 pages, Richard Ivey School of Business.

·       Su, N., Fang, Y., Yang, Y. (2016), "Didi, Kuaidi, and Uber in China," Ivey Publishing Number 9B16M059, 10 pages, Richard Ivey School of Business.

·       Su, N., Fang, Y., Yang, H., Yang, Y., Qiu, X. (2015), "The Entrepreneur's Dilemma: Alibaba, Tencent, And Amazon as E-Commerce Platform," Ivey Publishing Number 9B15E015, 20 pages, Richard Ivey School of Business.

·       Su, N., Fang, Y., Yang, Y. (2015), "Tencent: WeChat Red Envelope Initiate," Ivey Publishing Number 9B15M045, 9 pages, Richard Ivey School of Business.

·       Su, N., Fang, Y., Yang, Y., Yin, J. (2014), "Tencent: Innovating in China's Mobile Payment Industry," Ivey Publishing Number 9B14M149, 14 pages, Richard Ivey School of Business.

 

榮譽(yù)和獎(jiǎng)勵(lì)

·       佐治亞州立大學(xué)查爾斯威廉獎(jiǎng)學(xué)金,2021

·       佐治亞州立大學(xué)博士研究生全額獎(jiǎng)學(xué)金,2016-2021


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